Boost Your Bottom Line with Adryenn Ashley

adryennAs an award winning filmmaker and actress, Adryenn Ashley  is used to transforming herself and others into riveting onscreen characters. “There are no obstacles, only opporunities,” she says. She uses her well honed techniques to transform everyday entrepreneurs into successful business celebrities. As a mentor to CEOs worldwide, she is directly responsible for adding significant revenue to her client’s bottom line.

Adryenn founded Wow! Is Me, Inc. after developing a proprietary marketing formula that works with both retail and service based businesses.  Her clients are from every industry, and offer a diverse selection of offerings.

Her high-end product line, Red Carpet Results, helps clients create their expert authority profile online and in the media to keep them top-of-mind with their ideal clients. Her fundamental belief is that everyone has a special skill — a unique quality worthy of praise and profit — and her mission is to help clients find that skill or knowledge and craft a profitable plan to transform it into a revenue generating business.

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CacheFly Delivers Content at the Speed of Light?

How can you deliver multi-media content across the globe at the speed of light? Heather Vale Goss of Performance Marketing Insider and Profitable Social Media talks with Matt Levine, CTO of CacheFly, at the NMX New Media Expo in Las Vegas.

The CacheFly Content Delivery Network ensures fast, reliable delivery of rich media. That means if you have a busy site with downloadable content or streaming media, you can serve your customers with little to no lag time using CacheFly servers… even if they’re in a different country or continent. And no, you don’t have to change your current web host to use the service.

Interview took place at NMX the New Media Expo in Las Vegas, Jan. 2014.

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Take OWNERship with Chris Brogan

ownerme-300x300Chris Brogan is a New York Times bestselling author, speaker, marketing consultant, and pioneer in the social media marketing industry. He is also the creator and publisher of OWNER Magazine.

OWNER is a digital magazine dedicated to covering the business curriculum for your future. Whether you are the owner of a business, or just the owner of your cubicle with a lot of goals and intentions, it is created for you. Their goal is to help you with insight, instruction, interviews, innovation, and interesting perspectives that will be helpful for your intentions. It’s not about small biz versus big, but about old perspectives versus new. It’s a gathering point for all those reinvented wheels, those people who were called crazy… the carnival of freaks and those who don’t quite fit in.

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FeedBlitz Evolves into Suite of Marketing Tools

You might remember FeedBlitz as a simple RSS service, but now it’s changed and evolved into a full suite of tools  including email autoresponder capabilities and an ad network.

Heather Vale Goss of Performance Marketing Insider and Profitable Social Media speaks with FeedBlitz Founder & CEO Phil Hollows about their journey since its 2005 launch.

Discover how they measure up over the competitors in both RSS and email marketing services, how you can make money with their ad network when you send email campaigns, the other ways their new developments impact performance marketers, what’s involved in migrating from other platforms, and more.

Interview took place at NMX the New Media Expo in Las Vegas, Jan. 2014.

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Expanding the Value of Relationships with Jon Ferrara

Jon_Portrait_BWJon Ferrara has over 20 years of pioneering experience in Customer Relationship Management (CRM) and Sales Force Automation (SFA). Jon won Entrepreneur of the year for co-founding the bestselling GoldMine CRM in 1989 — with over 2 million users, one of the most successful enterprise software companies of its day.

In 2009, Jon founded Nimble.com to reinvent Relationship Management for our Social Era. A popular sales and marketing speaker, Jon is an evangelist who believes that intelligently nurturing key business relationships is a crucial pillar of growing a business.

Relationships make or break your business — and they’re hard to manage in our noisy world. Jon and his team built Nimble to smartly combine all your contacts, email, social signals, activities, and follow-ups everywhere you work. They deliver context and insights so you can be quick and agile at growing your business… You can be Nimble.

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Why WordPress Continues to Lead the Field

There’s a good chance that you already know WordPress, since it powers 20% of the web. But you may not know all the latest ins and outs or what has led the company to be such a strong player in the industry.

Heather Vale Goss of Performance Marketing Insider and Profitable Social Media speaks with Erick Hitter, Design Engineer at WordPress, about new developments and the power behind the platform.

Find out why Google favors WordPress, what responsive themes you can use to be mobile-friendly, how the 2014 theme can complement content-heavy sites, the process of switching your content to WordPress, the benefits it offers over static HTML or CMS sites, and more.

Interview took place at NMX the New Media Expo in Las Vegas, Jan. 2014.

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The Future of Social Media with Kate Buck Jr.

katebuckjrKate Buck Jr (aka “kbj” or @katebuckjr on Twitter) is the Founder and CEO of KBJOnline, a social media management and consulting agency in Austin, Texas. Kate has worked with some of the top names in Internet Marketing as well as consulted with dozens of entrepreneurs, businesses and nonprofits both around the globe. She is the creator of the Let’s Get Social training program, in which more than 10,000 social media managers have participated.

In addition to speaking at leading interactive marketing conferences and conducting training events around the country, Kate has also hosted wildly popular social events. Prior to founding KBJOnline, she served for three years as the LandmarkConnect Community Manager for Landmark Education, a leading global training and development company.

A student herself, Kate is fascinated with the technology that connects people of like minds and interests around the world. Kate is passionate about training and developing social media managers and teams in the most effective strategies for online marketing using social tools.

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Turn Adversaries into Allies with Bob Burg

BobBurgHeadshotCan you really, systematically and consistently get the results you want from others while making them feel genuinely good about themselves, about the process, and about you? Our guest says, “Absolutely!”

Bob Burg is a sought-after speaker at corporate conventions and for entrepreneurial events. He regularly addresses audiences ranging in size from 50 to 16,000 — sharing the platform with notables including today’s top thought leaders, broadcast personalities, Olympic athletes and political leaders including a former United States President.

Although for years he was best known for his book Endless Referrals, over the past few years it’s his business parable, The Go-Giver (coauthored with John David Mann) that has captured the heart and imagination of his readers. It’s been a best seller on The Wall Street Journal and BusinessWeek lists, and has consistently stayed in the top 25 on 800ceoread’s Business Book Best Seller List. It’s been translated into 21 languages and is his fourth book to sell over 250,000 copies.

He believes his new book, Adversaries into Allies: Win People Over Without Manipulation or Coercion is by far his most important work yet. Bob is an advocate, supporter and defender of the Free Enterprise system, believing that the amount of money one makes is directly proportional to how many people they serve. He is also an unapologetic animal fanatic and serves as a member of the Board of Directors of Furry Friends Adoption and Clinic in Jupiter, Florida.

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Socialize Your PR with Lisa Buyer

LisaBuyerBTRLisa Buyer is a speaker, journalist, and educator on the trending topic of public relations and how it is influenced by social media and search engine optimization. The author of Social PR Secrets: How to Optimize, Socialize and Publicize your Company’s News, Lisa has a degree in journalism and more than 20 years experience as a public relations agency owner. Her experience blends the traditional fundamentals of public relations, corporate communications and branding with today’s influence of digital media.

Social media and public relations {Social PR} are a powerful marketing match and potential good karma for a brand. Social PR and search engines redefine how we communicate, deliver news, receive news, find information, and make decisions — whether it is our next vacation, investment, computer, doctor, lawyer, or hair salon. The public relations cycle no longer relies on traditional journalism to deliver company news… now that news is social, mobile, visual, and optimized to best reach target markets.

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Content Strategy with Austin Gunter

AustinGunter-onPSMAustin Gunter is a Social Architect, Content Marketer and Community Builder for Startup companies, including being the Manager of Content & Community for WPEngine, a managed hosting platform for WordPress.

His role is to be the Community Face of the company, which means he has customer conversations from the “pre-sales” questions on social media channels, to developing relationships with customers long-term for potential biz dev opportunities. He travels and speaks at lots of conferences, and brings customer feedback to the product team.

Along the way, he has developed content marketing strategies. He analyzes and develops content and product narratives that can drive messaging on social media, online communities, and product marketing. He believes in developing trust online over time, and bending over backward to maintain the trust. He believes that the best marketing on the planet is the kind of marketing that finds out a potential customer’s real needs early and is willing to tell them they *shouldn’t* buy your product if they’re a bad fit.

Previously he spent time as a marketing consultant, a Product Manager for the likes of Dell and AMD. He turned down a job offer at Google after spending almost 2 years at a startup accelerator / incubator called Tech Ranch Austin. There he was responsible for bringing 120 tech startups into the program and helping them validate their ideas and grow. 10-15 of those companies are doing rather well, either funded and growing, or successfully bootstrapping and profitable.

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