Why WordPress Continues to Lead the Field

There’s a good chance that you already know WordPress, since it powers 20% of the web. But you may not know all the latest ins and outs or what has led the company to be such a strong player in the industry.

Heather Vale Goss of Performance Marketing Insider and Profitable Social Media speaks with Erick Hitter, Design Engineer at WordPress, about new developments and the power behind the platform.

Find out why Google favors WordPress, what responsive themes you can use to be mobile-friendly, how the 2014 theme can complement content-heavy sites, the process of switching your content to WordPress, the benefits it offers over static HTML or CMS sites, and more.

Interview took place at NMX the New Media Expo in Las Vegas, Jan. 2014.