I’ve been using Empire Avenue for a while.
What started out as a game that didn’t interest me much has morphed into a useful networking tool for business. It’s like Declan Dunn says about pivots (watch his video) the key to success is not what you thought you should do, but what works.
The pivot for Empire Avenue came when they listened to there users and adapted. Watch the Scobleizer video to see where they have been, where they are going, and how you can profit.
Robert Scoble at Empire Avenue
Bonus points for seeing pivot points for your own business.. share your thoughts below