Our Author Friend Got National TV Coverage

You’ve seen our promotions for Sugar Shock

This is one client who really went to the limit on a best seller blast campaign.

We pushed Connie Bennet’s book to Best Seller Status back in January, selling out all the books that Amazon.com, bn.com and Walmart.com had in stock.

But Connie hasn’t stopped there.. look at the note below to see how she’s expanded here reach. Then be sure to tune in to see our friend make the big time. (you might learn a thing or two about sugar too)

Connie wrote:

Make sure to watch CBS News Sunday Morning this Sunday. And let CBS and me know what you think of the segment!
Connie

NEW YORK–Connie Bennett, author of SUGAR SHOCK!, is one of several experts appearing this Sunday, June 17, 2007, on the national show, CBS News Sunday Morning, in an approximately 8-minute segment about sugar. It is the lead story, barring any breaking news. “This is heartening that a major national TV show such as CBS News Sunday Morning is delving into this extremely important subject and telling people the truth about sugar,” says Bennett, a former sugar addict, journalist and certified holistic health counselor. “Americans need to learn that they’re probably getting at least one-quarter to one-third of their calories from refined sugar and processed carbs,” adds Bennett. “And people should know that consuming so many nutrient-deprived foods and drinks could lead to a host of health-damaging problems, including depression, failing memory, fatigue, headaches, heart disease, cancer, hypoglycemia, type 2 diabetes and premature aging,” adds Bennett, whose book SUGAR SHOCK! has been endorsed by a number of renowned health experts, including frequent “Oprah” guest Dr. Mehmet Oz. Bestselling author Nicholas Perricone, M.D. wrote the foreword for SUGAR SHOCK!, and renowned cardiologist Stephen T. Sinatra, M.D. is the book’s contributing author. The CBS News Sunday Morning segment about sugar is reported by the talented, Emmy Award-winning journalist Susan Spencer and produced by the thorough Jason Sacca.CBS News Sunday Morning begins at 9 am EST in the New York area and at other times in additional markets throughout the U.S. (See below for a URL to visit to learn where CBS News Sunday Morning can be watched in other parts of the country.)Other experts interviewed for the segment about sugar on CBS News Sunday Morning include:* Children’s obesity expert David Ludwig, M.D., Ph.D., author of Ending the Food Fight* Sugar historian Sidney W. Mintz, author of Sweetness and Power: The Place of Sugar in Modern History* Melanie Miller, vice president of public relations for the Sugar Association Tune in this Sunday, June 17, at 9 am EST to CBS News Sunday Morning to watch the sugar segment. Use the URL below to find out where and when it airs in your market. http://www.cbsnews.com/stories/2006/04/17/sunday/main1502683.shtml


It’s all happening in Singapore

I’ve been a fan of Singapore for decades.. but I’d never had a chance to visit

Sure enough, this place has got a lot going for it.

I got here just in time to stop by and chat with Mark Joyner, in from New Zealand to take about his new best seller Simpleology.

Next, I speak to hundreds of entrepreneurial business people about marketing with books.

Come to Singapore.. it will change your outlook on the world.


Making More Money.. Working for FREE

In Revenue Magazine, I read about Freemium business.. a new word for a model where the content is free (or ad supporter) and then upgrades are sold.

Sounds a lot like the models we’ve been using with authors. Even though most of our promotions require purchase of a book.. they model we’re using would allow for a loss on the sale of the book to start a relationship with a client.

It can be a bit annoying to see lots of ads, and reminders to upgrade.. hardly feels free. However, these businesses are doing some of what I teach authors in using the law of reciprocity, that is.. you give before you get

The Free line is moving. Smart marketers are giving away more content to introduce consumers to higher priced content. Especially when the know the back end system is of high value.

What about you? Are you looking for ways to give more?


Meet a Business Startup Expert

I’m working on a new promotion for a Brian J. Hazelgren, a business author who’s unknown online. (yes, there are still many doing well without the net)

You won’t find an online list, or sales page.. but you will want to check out his books. The latest (Brian’s 7th) is called “Tactical Entrepreneur: The Entrepreneurs Game Plan”

How You Can Profit

Join us in a Best Seller cross promoiton on May 29th. Just click on the this link.

FREE Leads and Subscribers for List Owners


More Funding for Authors

I just came from a brainstorming meeting with Joel Block.

His ideas for growing a business are expanding my mind.

Many of the authors I work with struggle to find capital to build their business quickly. We spend a lot of time counselling with clients who have a great book or wonderful ideas and hope to get a bit more funding.

But Joel will show you a whole new way to think about your ideas.

Imagine what your can do when there are no limits… Joel told me a story about a company that just got a $420,000.00 contract for one month. There only concern was how fast they would have to ramp up for the business.

Joel is teaching others about capital attraction and planning for very rapid growth. I got him to allow my readers to get this training for FREE

I’m just signed up myself. I suggest you do the same before the space runs out.

http://RichAuthors.com/block


Kevin Nations on BIG Seminar

Kevin Nations | Sales Training | Seminar Promotion