What’s the biggest social network in the world? Careful, it’s a trick question.
I started asking it about three years ago when I learned the answer from Tynt, a start-up that had stumbled upon a method for tracking what content is so important to us that we share it with others or keep it for ourselves. By tracking what we physically copy and paste from one digital medium to another — text, images, video, links, various forms of code — Tynt discovered that Facebook is not the social network. In fact, Facebook, Google+, Twitter and every other social networking site or app combined don’t even come close to the No. 1 way we share stuff: email is, by a margin of more than two-to-one.
“The universe is a big place. Perhaps the biggest” -Kilgore Trout
This is the best piece I’ve ever seen on the motivation behind my 2008 book about Twitter. I saw what would be an opportunity for real time data from our customers.
In our research, we started my radio show. One episode on data had a discussion where I heard the line “all of social media together is a fraction of 1 percent of SMS messaging”
As we discussed whether text data was being crunched by telcos, email content data, chat and more.. I had an epiphany:
MOST of human conversation will never be indexed.
What I say to other in the room while watching Superbowl ads, whether there are people in the room, the turning up and down volume and dozing off when there now hope for Denver are data points that are not being collected or even talked about.
You can put out the best content, ads that test through the roof and record setting ratings and it’s all thrown away if my brother stops by and says “I tried that product, it sucks”
Most of the universe is dark matter, but it’s all data. I think Zuckerberg gets this. His interviews in “The Facebook Effect” and Kirkpatrick commentary at the end of the book and in interviews that came with the audiobook spelled this out.
Zukerberber is not out to build the biggest web site. He’s building a social graph and that will dwarf what we see as Facebook.com today.
Read the article at MediaPost.com.
Lori Ruff is known as the LinkedIn Diva. She’s a trainer, speaker, author and CEO of Integrated Alliances Social Media. One of the most connected women on LinkedIn, she specializes in B2B sales and marketing and credits passion, persistence, and courage for her success.
She has been ranked as an AGBeat Top 50 Industry Influencer of 2014, Forbes Top 10 Women Social Media Power Influencer of 2013, Top 23 Social Media Power Influencer of 2012, and Moody’s Top 50 Favorite People of 2012.
She’s the author of the upcoming “Keep It Real: Living Life Fearlessly” and co-host of “RockTheWorld with LinkedIn” radio. She offers free training information at RockLinkedIn.com.
Discover Social Networking Internet Radio with
Warren Whitlock on BlogTalkRadio
Greg Arnold is an empowering speaker, trainer, mentor and success coach. His unique leadership style is based on his years of business building and highly successful experiences. He has been involved in the home-based business industry for 40 years. During that time he has built successful businesses in the financial industry and network marketing, and teaches others how to effectively build online subscriber lists.
Greg has built teams of several thousand distributors, starting from scratch, with three different companies. He also has 5 years experience as a successful Network Marketing company CEO and he is the author of the wildly entertaining book; The Multi-Level Mangler In King Arthur’s Court which was in Amazon’s top 1% of best sellers for over three years.
With a background as a winning high school football coach, Greg is able to help people bring our their inner champions — including the drive to move forward regardless of what stumbling blocks stand in the way. Greg can show you how to perform at your absolute best, no matter what else is going on around you.
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Warren Whitlock on BlogTalkRadio
Robert Imbriale, the President of Ultimate Wealth, Inc., is passionate about success. It’s a topic he has studied most of his adult life, and his favorite tool for creating success is a small business.
He’s a very knowledgeable marketing expert of both on and off-line marketing strategies and he has helped many business owners turn an idea into a profitable business – some of those have reached the million-dollar mark inside of 18 months.
Known as The Motivation Coach, Robert is a powerful speaker, seminar leader, business strategy expert, marketing expert, and a person who clearly understands human potential.
His unique combination of human psychology with his passion for the tools that make business possible give him what some refer to as an “unfair advantage” when it comes to helping his clients in business.
As an award winning filmmaker and actress, Adryenn Ashley is used to transforming herself and others into riveting onscreen characters. “There are no obstacles, only opporunities,” she says. She uses her well honed techniques to transform everyday entrepreneurs into successful business celebrities. As a mentor to CEOs worldwide, she is directly responsible for adding significant revenue to her client’s bottom line.
Adryenn founded Wow! Is Me, Inc. after developing a proprietary marketing formula that works with both retail and service based businesses. Her clients are from every industry, and offer a diverse selection of offerings.
Her high-end product line, Red Carpet Results, helps clients create their expert authority profile online and in the media to keep them top-of-mind with their ideal clients. Her fundamental belief is that everyone has a special skill — a unique quality worthy of praise and profit — and her mission is to help clients find that skill or knowledge and craft a profitable plan to transform it into a revenue generating business.
How can you deliver multi-media content across the globe at the speed of light? Heather Vale Goss of Performance Marketing Insider and Profitable Social Media talks with Matt Levine, CTO of CacheFly, at the NMX New Media Expo in Las Vegas.
The CacheFly Content Delivery Network ensures fast, reliable delivery of rich media. That means if you have a busy site with downloadable content or streaming media, you can serve your customers with little to no lag time using CacheFly servers… even if they’re in a different country or continent. And no, you don’t have to change your current web host to use the service.
Interview took place at NMX the New Media Expo in Las Vegas, Jan. 2014.
Chris Brogan is a New York Times bestselling author, speaker, marketing consultant, and pioneer in the social media marketing industry. He is also the creator and publisher of OWNER Magazine.
OWNER is a digital magazine dedicated to covering the business curriculum for your future. Whether you are the owner of a business, or just the owner of your cubicle with a lot of goals and intentions, it is created for you. Their goal is to help you with insight, instruction, interviews, innovation, and interesting perspectives that will be helpful for your intentions. It’s not about small biz versus big, but about old perspectives versus new. It’s a gathering point for all those reinvented wheels, those people who were called crazy… the carnival of freaks and those who don’t quite fit in.
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Warren Whitlock on BlogTalkRadio
You might remember FeedBlitz as a simple RSS service, but now it’s changed and evolved into a full suite of tools including email autoresponder capabilities and an ad network.
Heather Vale Goss of Performance Marketing Insider and Profitable Social Media speaks with FeedBlitz Founder & CEO Phil Hollows about their journey since its 2005 launch.
Discover how they measure up over the competitors in both RSS and email marketing services, how you can make money with their ad network when you send email campaigns, the other ways their new developments impact performance marketers, what’s involved in migrating from other platforms, and more.
Interview took place at NMX the New Media Expo in Las Vegas, Jan. 2014.
Jon Ferrara has over 20 years of pioneering experience in Customer Relationship Management (CRM) and Sales Force Automation (SFA). Jon won Entrepreneur of the year for co-founding the bestselling GoldMine CRM in 1989 — with over 2 million users, one of the most successful enterprise software companies of its day.
In 2009, Jon founded Nimble.com to reinvent Relationship Management for our Social Era. A popular sales and marketing speaker, Jon is an evangelist who believes that intelligently nurturing key business relationships is a crucial pillar of growing a business.
Relationships make or break your business — and they’re hard to manage in our noisy world. Jon and his team built Nimble to smartly combine all your contacts, email, social signals, activities, and follow-ups everywhere you work. They deliver context and insights so you can be quick and agile at growing your business… You can be Nimble.
Find Additional Social Networking Podcasts with
Warren Whitlock on BlogTalkRadio
There’s a good chance that you already know WordPress, since it powers 20% of the web. But you may not know all the latest ins and outs or what has led the company to be such a strong player in the industry.
Heather Vale Goss of Performance Marketing Insider and Profitable Social Media speaks with Erick Hitter, Design Engineer at WordPress, about new developments and the power behind the platform.
Find out why Google favors WordPress, what responsive themes you can use to be mobile-friendly, how the 2014 theme can complement content-heavy sites, the process of switching your content to WordPress, the benefits it offers over static HTML or CMS sites, and more.
Interview took place at NMX the New Media Expo in Las Vegas, Jan. 2014.
