Be Unreasonable for Business Success with Paul Lemberg

Be Unreasonable for Business Success with Paul Lemberg

paul lemberg

Paul Lemberg

How can small business owners become wealthy? Paul Lemberg knows, and part of his advice is to Be Unreasonable — which is also the title of one of his bestselling books.

Paul Lemberg has worked directly with the owners of around 150 “small businesses” from North and South America, Europe and Asia. He has coached and advised them to achieve greater success, double and triple their profits, and sometimes grow their companies more than tenfold.

BeUnreasonableBut he has worked big companies too, including executives from dozens of Fortune-100 companies like Cisco, Goldman Sachs, Accenture, Adobe Software, Mass Mutual, and JP Morgan/Chase.

He was one of the world’s first business coaches, has authored three books, and his work has been featured in over eighty magazines and publications including the New York Times, the Los Angeles Times, and Bottom Line Personal. He has also appeared on TV shows like Good Morning America, CNN, Financial News Network, and dozens of national radio programs.

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How to Unleash the Power of Crowds – Think and Grow Rich

How to Unleash the Power of Crowds – Think and Grow Rich

Most have attained their greatest success just one step beyond their greatest failure.” -Napoleon Hill

Imagine bringing the wisdom and lessons of Think and Grow Rich to a new generation, adapting it so that today’s population, growing up in a different world, can learn about this in a inspiring way… social, mobile, and viral!

declandunnOur guest is Declan Dunn, pioneer in internet marketing and new media, an expert on customer relations, conversions, retention and ROI.

  • How TAGR planned and pre launched the Facebook page, while building the web site and mobile app;
  • How to target influencers engaging, spreading the word and to creating a better product;
  • Why new media – doing several short movies, with interactive participation of the audience, and a mobile app – are critical parts of moving the story beyond just words in the book, and into action.

Plus the power of crowd funding and IndieGoGo to build an audience.

 

 

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Jonathan Salem Baskin: A Picture Needs a Thousand Words?

Jonathan Salem Baskin: A Picture Needs a Thousand Words?

JSB-June-2013-300x300Is a picture worth a thousand words? Or do we need a thousand words to agree on the meaning and implications of a picture?

Our guest is Jonathan Salem Baskin, author of “A Thousand Words”. His book explores the differences between imagery and words as languages we use to communicate.

Certainly visual data is faster and easier, but why? And does that necessarily make it better than the slower and sometimes more difficult work that reading requires? Baskin dips into biology, economics, literature, and business history to figure out the answers to these questions.

41NO5wSr1KL._BO2,204,203,200_PIsitb-sticker-arrow-click,TopRight,35,-76_AA300_SH20_OU01_Jonathan is a thought-leader on brands and marketing, and has nearly 30 years of experience putting his ideas into practice for clients around the world. He has led communications for such brands as Limited Brands, Nissan and Blockbuster, and led the PR agency on Apple’s launch of its first iMac. He has published six books, including Branding Only Works on Cattle, writes a regular column for Advertising Age, is a regular contributor to Forbes, and pens daily blog posts at Histories of Social Media.

 

 

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Rand Brenner: What’s Your Intellectual Property Worth?

Money Making Power of LicensingAre you getting paid for your Intellectual Property? You know, the valuable assets that come from your own mind, where success is not all about location, location, location but ideas, ideas, ideas?

Would you like to expand your business by offering others’ proven content?

Our guest is Rand Brenner, an intellectual property strategist and licensing consultant. He’s the President and CEO of Licensing Consulting Group, offers licensing and sponsorship sales and consulting services, and the founder of Licensing4Profits.

Rand Brenner

Rand Brenner

He has over 25 years experience in the development of licensing, marketing and revenue strategies for numerous entertainment and consumer brands. He has developed licensing and promotional deals with Fortune 1000 companies including Coca Cola, Kellogg’s, Quaker Oats, Hasbro, Mattel, Random House, Harper Collins, Pillsbury, Topps, Sara Lee/Hanes and others.

Rand was also a licensing executive at Warner Bros. where he was responsible for licensing high profile theatrical, television and publishing properties including Looney Tunes, the Mighty Morphin Power Rangers TV show, two Power Rangers movies, Batman and Batman II movies which grossed over $1 billion in retail merchandise sales, and more.

He is also a public speaker and former adjunct faculty member at the University of Redlands, where he taught undergraduate classes in marketing. He is a guest lecturer on licensing and marketing at the CEO Space entrepreneurial program, a week long intensive business training for small to midsize business owners, entrepreneurs and individuals. He sits on the advisory board of several small companies and serves as a business development advisor to WallStreet Research, an investment research firm with offices in New York and Los Angles, specializing in covering emerging growth and middle market public companies.

Intellectual property is the new currency of the 21st century, and you’ll discover how to capitalize on it and build your IP wealth.

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How Google Can Send More Visitors To Your Site – SEO Steve

SEO Steve Wiideman

SEO Steve Wiideman

With technology and algorithms constantly changing, is SEO dead, or has it been somehow resurrected?

Our guest is Steve Wiideman, otherwise known as SEO Steve, one of America’s leading SEO experts. He has more than 14 years of experience significantly improving traffic to clients’ websites through organic and sponsored placement on such search engines as Google, Yahoo! and Bing.

He’s an author, frequent speaker and panelist at marketing events, and he typically comes up #1 in Google searches for “SEO Expert”. He’s passionate about search engine optimization and management and creates products and tools that help you get higher ranking in the search engines… all by yourself without a webmaster.

Free SEO Guide by SEO SteveIn 2009, Wiideman authored SEO in a Day: The SEO Agency Killer, revealing the secrets to having websites show up on Google in less than a day. It has been adopted by thousands of small- and mid-sized businesses as a model for building websites on a platform optimized for higher placement in the search results and social media destinations.

He also wrote the SEO Guide, a free report on basic search engine optimization, designed to help people quickly start down the path to becoming a Search Engine Optimizer.

His clients include start-ups and Fortune 500 companies like Disney, TicketMaster, Expedia, IBM and RingCentral, and he’s been featured in Entrepreneur Magazine, Visibility Magazine, Response Magazine, Marketing Sherpa, National Journal and CNN Money.


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Engage and Manage Relationships with OneQube

One QubeOneQube is a cloud-based platform that allows you engage in Twitter chats and hashtags with real-time analytics, gives you the ability to explore profiles and shared content without leaving the conversation, and provides Tweet Chat transcripts on demand.

It lets you manage your followers and lists in a searchable database where their profile, tweets, website, social graph and demographic data is instantly accessible. It tracks and reports hashtags, and contains direct messaging, Tweet buffering, and social relationship management.

One QubeEasily sort and track your followers, instantly create curated groups for targeted conversations, and scale your efforts to create momentum.

Why do we need it? Social Media has changed the way we connect, communicate, and consume globally, creating unprecedented volumes of content and relationships. Once you start connecting with more than a couple hundred people, it becomes increasingly harder to find the “Signal in the Noise,” which in turn makes it harder to engage in and manage meaningful connections with consumers, fans, or other businesses. The mission of OneQube™ is to change all that.

Amy Vernon

Amy Vernon

OneQube™ can be used by anyone — whether a single user, a team, or an enterprise. After you authenticate your Twitter account, the app indexes and analyzes your followers, allowing you to instantly query your followers based on the criteria that is important to you: keywords, location, gender, or influence.

Our guest is Amy Vernon, General Manager of social marketing for Internet Media Labs, the technology company that created the OneQube platform. Amy helps clients make the most out of their social marketing efforts on Facebook, Twitter, G+, Tumblr, StumbleUpon, Reddit, Pinterest, Instagram and any other platform that makes sense.

Her motto is: Don’t be stupid. In other words: Never do or say anything online that you don’t want the entire world to see or hear, and you should be OK.

 

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