We want to showcase the best stories and case studies of actual businesses that are using social media for business to make a real impact on their marketing.
We will have examples in our book well beyond the usual stories you have heard before and will focus on those submitted here.
Post a comment about your business or a business you know or consult that used social media with measurable results to:
- Give Better Customer Service
- Respond Quickly to the Market
- Form New Partnerships
- Increase Efficiency
- Help Employees Do Their Jobs
- Anything PROFITABLE
Engage With Us to Discuss Profitable Social Media for Business
The author reads this blog daily and will reply to your comments or contact you for interviews or clarification.
Here’s your chance to shine a light on a good company.
About Warren Whitlock
Warren is a #1 best selling author, speaker, publisher, blogger, and social media marketing expert. He wrote the first book about Twitter and Mobile Marketing, He is the host of Social Media Radio and speaks frequently about social media marketing, online publicity and marketing, social networking and building lifetime value for rapid growth.
Warren helps businesses transform to a new way of doing business using social media and online marketing and promotion to attract the right audience from the 2 billion people using the Internet. His breakthrough strategies to integrate mobile marketing, public relations and and lead generation with conversions to return on investment for lifetime value has helped hundreds businesses achieve rapid and continuing results from their marketing process.
Warren has been an entrepreneur in the computer, publishing and media. He started his career in broadcast advertising, developing cross promotions between two or more businesses, and has used the same strategies in direct mail and other media.
Over the past decade, Warren has taught thousands of small businesses, authors and individuals how to use proven direct marketing principles to promote product or service, started a trade association for manufacturers in the imaging products industry and served on several executive board
I use Twitter (among other things) to get people to my blog, where I talk about the process of writing. I recently gave a six-week on-line course on writing a short story. Several of the students were readers of my blog. I am going to turn this live course into a self-study course via autoresponders and I fully intend to promote it on Twitter. That makes it full circle, I'd say.
Great comment. Not at all what I expected and thus very useful to me.
On of the most profitable uses of social media is to create and re-purpose content.
We'll need to get some stats on how this is profitable, but for now.. thank you for the inspiration
You're welcome. I'm not much of a stats person, unfortunately, to my detriment everyone says. That being said, I see benefit (at least for me, at least for now) more in the indirect profit from social media than the direct profit. Not sure how that could be quantified, though. I am also very willing to explore direct profit, of course.
Oh, and I'm sending people I know have very much used social media as part of their business model here. Hope they show up!
Geoff.. I saw your story was generic.. no worries. We'll get some hard data case histories, but you are the soul of that chapter and a good friend